The Art of Engaging Interviews: Alex Cooper’s Experience with RuPaul

In the landscape of modern podcasting, where the allure of celebrity often overshadows the intricacies of genuine conversation, Alex Cooper has carved out a niche for herself as both an engaging host and an insightful interviewer. Recently, Cooper disclosed that interviewing RuPaul on her hit podcast “Call Her Daddy” emerged as her most challenging experience to date. In her interview with Marie Claire, published Tuesday, she articulated her desire to impress the “absolute queen” of drag culture. This admission not only highlights her admiration for RuPaul, but it also speaks volumes about the pressures that come with interviewing someone of such high status and talent.

Cooper shared her internal struggle, revealing that she was acutely aware of the privilege she possessed—a stark reminder of the disparities that often exist within Hollywood and media circles. In her words, she felt a strong sense of obligation to deliver an interview that lived up to RuPaul’s stature. “I wanted to impress, to show why he should sit with me,” Cooper reflected. This highlights a broader truth in the world of interviews: when a guest holds significant cultural influence, the responsibility to create a meaningful dialogue becomes even heavier. Cooper’s dedication to this approach reflects an understanding that hosting a podcast involves more than just asking questions; it requires creating an environment where the guest feels valued and respected.

Throughout her career, Cooper has made a conscious effort to create a space where guests feel secure and comfortable sharing their stories. This is particularly important when dealing with complex topics like RuPaul’s family trauma, battles with addiction, and his personal life with husband Georges LeBar. Cooper’s method diverges from the traditional interview model, which often appears detached and formulaic. She expressed concern over the phenomenon where hosts engage more with their teleprompters than with the guests, an approach that can leave interviewees feeling alienated. “It’s very dehumanizing,” she noted, stressing her aim to ensure each guest feels seen, heard, and valued.

Cooper’s journey began with her 2018 partnership with Barstool Sports, a venture that evolved into a lucrative and controversial success. As she transitioned to Spotify with a remarkable $60 million deal, and later, a breathtaking $125 million contract with SiriusXM in 2024, her influence and brand identity strengthened. What’s striking about this journey is not merely the financial figures, but the emphasis on building a foundation rooted in authenticity and connection.

In an industry often criticized for its superficiality, Cooper’s brand stands as a testament to the potential of impactful conversations. Her commitment to her audience is evident: she aims not just to entertain, but to educate and foster understanding among listeners. By seeking to draw out the most profound insights from her guests for the benefit of her audience, Cooper marries the act of interviewing with an earnest desire for communal learning and growth, setting a new standard for how celebrity interactions can take place in the media landscape.

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